An image showing how ecommerce and ecommerce model works

What Is Ecommerce?

Ecommerce is also known as electronic commerce or internet commerce. It is defined as: “Buying and selling of goods and services using the internet.” Alternatively, “it is the transmitting of funds and data over an electronic network; primarily the internet”.

Moreover, independent freelancers, small business owners, and large corporations—all have benefited from internet commerce platforms—selling their products and services on a large scale. And there are four types of electronic commerce models, which you will discover next.

Types of Ecommerce Models

There are four types of ecommerce models, mentioned below:

1. B2C (Business to Consumer):

Here is how this model works: “Business sells a good or service to an individual consumer.” Example: Buying a pair of shoes from an online retailer.

2. B2B (Business to Business):

This model works as follows: “Business sells a good or service to another business.” Example: Buying of tires, glass, and rubber hoses by the automobile manufacturer for its vehicles from another business.

3. C2C (Consumer to Consumer):

Here is how this model works: “Consumer sells a good or service to another consumer.” Example: Selling old furniture on eBay to another consumer.

4. C2B (Consumer to Business):

This model works as follows: “Consumer sells a good or service to a business.” Example: Upwork, where freelancers like me post their services, and interested businesses respond to them.

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